01 - Combine warm milk and yeast in a large bowl. Let stand for 5 minutes until mixture becomes frothy, indicating yeast activation.
02 - Add melted butter, sugar, egg, and salt to yeast mixture. Mix thoroughly. Gradually incorporate flour, mixing until a soft, workable dough forms.
03 - Knead dough on lightly floured surface for 6-8 minutes until smooth and elastic. Transfer to greased bowl, cover, and let rise for 1 hour until doubled in volume.
04 - Toss diced strawberries with cornstarch in small bowl until evenly coated. Set aside. Combine brown sugar and cinnamon in separate bowl for filling mixture.
05 - Roll dough into 16x12-inch rectangle. Spread softened butter evenly over surface. Sprinkle cinnamon sugar mixture, then distribute cornstarch-coated strawberries across dough.
06 - Roll dough tightly from long edge into log. Cut into 12 equal portions using sharp knife or dough cutter.
07 - Arrange rolls in greased 9x13-inch baking pan. Cover and let rise for 30-45 minutes until puffy and nearly doubled.
08 - Preheat oven to 350°F. Bake rolls for 22-25 minutes until golden brown and filling bubbles visibly. Cool slightly before glazing.
09 - Beat cream cheese and butter until smooth and creamy. Add powdered sugar and vanilla extract, mixing until combined. Add milk gradually to achieve pourable consistency.
10 - Spread glaze generously over warm rolls. Serve immediately while still slightly warm for optimal texture.